Breast of luck! US college girls spark #boobment craze to help team
Busty babes from the University Of Kansas sparked the ‘KUBoobs’ trend – which is also known by the hashtag #boobment.
It began after pupil Tiffany Kent posted a snap of her chest for good luck when her beloved Kansas Jayhawks basketball team were losing by 19 points.
And, it had the desired effect, with the team storming back to win by one point.
Now the boob craze is sweeping the States, with more than 30 similar accounts popping up at campuses across the land.
The snaps mainly feature girls but some have included men and even statues.
Speaking of how far and wide her boobs have gone, Tiffany told a local TV station: “I looked and all of a sudden they’re everywhere!
“I did have one friend imply it might not be the classiest thing to do but in my mind it’s fun. If you don’t like KUBoobs, you don’t have to look at them.”
The @KUBoobs Twitter account now has more than 27,000 followers, with 14,000 more Liking their official Facebook page.
The girls behind the site urge fans: “Join the trend! We wear crimson and blue PROUDLY across our chests. Rock Chalk Jayhawk! Go KU! #JayhawkNation #KUBoobs”.
They reckon by sharing snaps of their racks they are “creating game day excitement” and promoting “team support”.
And now there are hundreds of examples across the web of supporters showing their boobs to help push their teams to glory.
Perhaps it will take off here with fans of Premiership teams…?